| 1 | Apple Watches are seen on display at the Apple store on 5th Avenue in the Manhattan borough of New York City, July 21, 2015. |
| 2 | (Reuters) - The Apple Watch will be available at stores of Best Buy Co Inc (BBY.N), the largest U.S. consumer electronics chain, starting Aug. 7. |
| 3 | The Apple Watch and Apple Watch Sport models will be sold at more than 300 Best Buy stores in time for the holiday shopping season, a spokeswoman for Apple Inc (AAPL.O) said. |
| 4 | "Customers love Apple Watch, and we are thrilled to begin offering it at Best Buy," she said in an email. |
| 5 | Best Buy is the first retailer to sell the watch outside of the Apple retail store. |
| 6 | "The Apple Watch is an important addition to an emerging product category, and we know our customers want it," Jason Bonfig, senior category officer, said on the Best Buy website. |
| 7 | The company said the product will also be available on its online store BestBuy.com. |
| 8 | The Wall Street Journal first reported that the Apple watch was coming to Best Buy. |
| 9 | Apple Chief Financial Officer Luca Maestri told Reuters earlier this month that sales of the Apple Watch had beat the company's expectations. |
| 10 | He said in the nine weeks since its launch in late April, the device had sold better than either iPhones or iPads over a similar period after their launch. |